Networking Articles For Entrepreneurs & Small Business Owners

CES Coverage … They’re Not Just Coming For You – Honest!

CES (Consumer Electronics Show) is probably the best, worst trade show in the world. It’s the best because: – It’s the place where firms of every size launch new product concepts, new products. – It attracts the best potential business partners from around the globe. – It is the one main event that everyone in [...]

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Great Team Meeting Icebreakers For Small Groups

When you are working on a team project, be it for a team meeting, school or for your job, you are often forced to work with people you don’t know very well, if at all. In these instances, some good team icebreakers can really go a long way to improving the educational experience of all [...]

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Don’t Tell Me Who You Are, I’ll Just Check Your Online Data

“Between the mind that plans and the hands that build there must be a Mediator and this must be the heart.” – Metropolis, 1927 – Universum Governments around the globe are working hard to develop guidelines and laws that will ensure the protection of your data, your information and you. That has to make you [...]

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Attention Entrepreneurs – Do You Have What it Takes to be a Winner?

Not everyone can be a successful entrepreneur.  Mark Zwilling, in his post at StartupProfessionals.com, says individuals with “unwavering passion and sense of urgency” are likelier to succeed.  Angel investors seek this quality in entrepreneurs.  Briefly, he or she should be articulate and honest, must have confidence and experience, must have studied the business venture’s ins [...]

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7 Ways Your Business Can Benefit from Exhibiting at a Trade Show

Trade shows and exhibitions are a great way of getting your brand out there to the people you really want to notice it. But you need to know what you want before you go in order to get the most out of exhibiting. It’s an expensive business after all. You’ve got travel costs, the cost [...]

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LinkedIn: Some Thoughts From a Long-Time User

This past weekend I read a book excerpt in Fortune magazine entitled, The real way to build a social network. Reid Hoffman, the founder of LinkedIn, co-authored The Start-Up of You, the book from which the excerpt was taken. What got my attention in the first place was the opening: “Forget Dale Carnegie. He understood [...]

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The PR Success Connection

Launching a public relations campaign can be confronting. Many people are uncomfortable and resist the mere thought of launching a PR campaign. As one client explained to me, he didn’t want to do interviews, he didn’t want to be a star; he simply wanted his business to be successful. I understood exactly what he meant. [...]

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Does Your Dog Have Better Social Networking Etiquette Than You?

Social Networking has surely taken off these past few years. Seems like everyone and their dog is now posting, poking, tweeting, liking, status-updating, and more. The problem is that dogs might actually demonstrate better social networking etiquette than many business people. Unlike casual communication with friends, social networking for business requires care, because barking up [...]

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S Is For Speaking

Speaking (either at other people’s events or your own) is a great way to build your business. Not only is it a good way to showcase what you do, but it also builds awareness of your business and increases your reputation. You can also sell from the back of the room or collect the names [...]

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F Is For Following up

Over the last few years, I’ve spoken and written in depth about following up with people and why I really do think that it is the most important marketing technique that you can do.  But, I still see business owners struggling with following up with people. Case in point, I was speaking to a contact [...]

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Networking With The Media

Networking is all about building relationships…and it’s no different when networking with the media.  You are never trying to sell anything – you are simply getting to know the other person.  By getting to know your local media contacts in print, online, and on television and radio you can be top of mind when they’re [...]

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How To Get More Qualified Leads From Your Network

Behind Door No. 1 are one dozen warm leads. Behind Door No. 2 are three times as many cold suspects. Which door would you want to open? I’m sure you said Door No. 1. But what if in order to gain access to the leads behind Door No. 1, you have to ask someone to [...]

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How to Achieve Your Sales Targets in 2010

I’m sure by now that you have established your sales targets for next year. If you haven’t I suggest that you get cracking and do it now. Time is slipping past! If you have set your targets, congratulations! Here are 10 things you can do to achieve those goals. 1.     Invest time prospecting for NEW [...]

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Are You Building Bridges Of Influences?

When it comes to face-to-face networking, you should focus on two varieties: Attending meetings or events where you will likely find your target market. Attending meetings or events where you will likely build your Bridges of Influence. There is a good chance that you already know who your target market is and that you are [...]

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10 New Year’s Resolutions For a More Ethical, Ecological, Profitable, and Successful Business

In this age of business scandals, it’s crucial to remember that businesses based on ethics and quality actually work better. With that in mind, here are ten easy resolutions to inspire your business to achieve a very profitable 2008. 1. I will base every aspect of my business on honesty, integrity, and quality. 2. I [...]

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Making The Transition To A Social Business

Figure 1 – “Look, I’m all about loyalty. In fact, I feel like part of what I’m being paid for here is my loyalty. But if there were somewhere else that valued loyalty more highly, I’m going wherever they value loyalty the most.” – Dwight Schrute – The Office, ABC-TV Seriously… Tim Berners-Lee had no [...]

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What To Do With All Your Business Cards?

How many business cards have you gathered since you’ve been in business? I’ve seen business owners with hundreds if not thousands of business cards stored in card boxes, in jacket pockets, stapled to diaries and contact details scribbled on bits of paper.  Are you the same? Do you have hundreds of business cards lying around [...]

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How to Explain What Your Business Does

About 6 months after I started in business, I remember attending a sales course. I had one specific question and to my utter frustration, it wasn’t answered on this course. You see, I had been attending a lot of networking events and the favourite question there is “so, what do you do?”  My problem was [...]

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Why Everyone Needs a Professional Network

Many people make the mistake of thinking that networking is something that only people who work in sales need to worry about. Even though this is a common misconception, the fact is that it just is not true. No matter what line of work you are in, it’s important to cultivate relationships with likeminded professionals [...]

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5 Ways to Boost Your Earning Potential

Networking – Build a network of other people who are influential in your career field. Professional organizations, chambers of commerce, and networking groups are great resources for meeting people who are leaders in your field and community. As you cultivate mutually beneficial relationships with your networking contacts, you’ll likely learn about new job opportunities before [...]

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