Fundraising Ideas That You Can Also Use To Increase Exposure

Most, if not all legitimate businesses can always use additional exposure.  There’s no doubt about that.  If you’re offering products or services, you’d want people to be aware of your business and its offerings.  This is why a lot of these businesses, big and small, spend a lot of money in order to increase their exposure.

Unfortunately, there are a lot of businesses that can’t afford to spend for additional exposure.  Sure, they recognize that increased exposure can help their business.  If they’re having troubles with their cash flow, they know that an increased exposure can help them.  There’s only one problem – they don’t have the funds for it.

Hit two birds with one stone.

Is your business experiencing this challenge?  Basically, your business has two problems – lack of funds and lack of exposure.  Did you know that you can hit two birds with one stone and solve these two problems with a single strategy?  What should you do?  You need to run a fundraiser.

A ccan help you raise a lot of funds.

There are a lot of fundraising ideas out there that can help you raise a lot of funds.  It’s just a matter of finding the right ideas for you.  These strategies have been used for years by churches, charities, non-profit organizations and even businesses.  Some business owners think that the only way to raise funds for their business is to take out a loan.  This is not the case.  There are literally hundreds of fundraising ideas that these businesses can use.

It can also help you make a lot of noise.

You have to remember that you’re also looking to make a lot of noise.  This is why you have to stick to ideas that can also help you in this regard.  Here are some ideas:

  • Run a summer fete.

This is one of the best fundraising ideas out there.  Basically, you’re going to set up a whole day of fun and entertainment.  Families love going to these events.  Set up a lot of games and booths.  Here’s a good tip – run a day-long baseball or softball tournament and have teams pay a joining fee.

How can this help the exposure of your business?  Sell (and raise a lot of funds) your products on site!  Since you’re the one running the event, you can set it up in such a way that your business will be exposed.  If you’re offering a service, you can give out special deals and discounts for those who will take advantage of the service after the event.

Just make sure that the guests will have a lot of fun.  They’ll see your business’ name all over the place and they’ll equate your brand with something fun and entertaining.

  • Load your products in your car and knock on doors.

You may think that this is a little tacky, but it’s actually not especially if you have food products.  Think about it.  It’s like delivering food before people order.  This works best with easy-to-eat food like pizza.  Knock on doors and basically offer your products!  If you’re near a huge university with a lot of students, knock on dorm room doors and satisfy the cravings of the students!

  • Charge for membership.

Do you want an initial boost of funds and have a constant stream of customers?  Set up a membership program!  Charge an annual fee and in return, members get discounts and special deals.  You can easily raise hundreds, even thousands of dollars from the membership fee alone.  Since they want to take advantage of the discounts and special deals, they’ll regularly support your business.

These easy fundraising ideas can be implemented quickly and easily.  Discuss these ideas with the other decision-makers in your business!  They can really help you raise funds and awareness about your brand.

About the author:
Gregg Michaelsen is a fundraising consultant who specializes in helping small and medium-sized businesses raise funds for improved cash flow. He provides fundraising tips on his website.
My website is at:


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