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GlobalBX Entrepreneur Blog | Business Blog
Helpful Information for Buying, Starting, Running, and Selling a Business
This is a valuable blog resource from expert authors contributing key information on how to buy and sell a business, start and run a business, write business plans, and much more. This is the ultimate resource for business strategies and motivation for all entrepreneurs.
Internet Security – How Serious Should Your Business Take it?Perform any search on any engine about how many computer viruses are in existence and you will get the same answer… too many to count. Most computer viruses are targeted to attack computers running Microsoft’s Windows operating system, while Apple computers running Mac operating systems experience drastically fewer attacks. Considering most businesses and home users […] Managing Change In Organizations: Lessons From The BestCreating successful change today in any organization is getting more difficult. However, making change successful is not a choice that we have. How is your organization going about changing systems and people? IBM’s Global Business Services survey, Making Change Work Study, asked more than 1,500 people involved with change management projects about their change management […] 4 Reasons To Max Out Your Business Credit CardAs a business owner, one of the biggest questions that you will face is how to get the most out of your different resources. Likewise, another big question that you’ll face is where to find the most advantageous credit terms. Luckily for business owners, there is a way to combine these two things and make […] iAnything Is The Answer … What Was The Question?“All you have to do is follow three simple rules. One, never underestimate your opponent. Expect the unexpected. Two, take it outside. Never start anything inside the bar unless it’s absolutely necessary. And three, be nice.” – Dalton, “Road House” (1989), Silver Pictures If Steve Jobs had a Facebook page, he’d probably have more “likes” […] The Real World Value Of The Virtual WorldAfter the first social media frenzy you’d think/hope people learned so things won’t go wrong this time around. If understanding is overpowered by greed, things won’t go wrong…they’ll go seriously awry. Screenshot – “The Hangover Part II,” Warner Bros (2011) A friend recently gave us a flyover of the island he owns out in the […] Do You Know Your Why?When people used to ask me why I wanted to achieve a particular goal in my business or get to a certain turnover, I never used to be able to answer them and I always came away from that interaction thinking the same thing: Why do you want to know my why? After all, I […] Four Benefits Of Hiring An HR Consultant To Update Your Employee HandbookIs it time to update your employee handbook or manual? Are you wondering if you should handle the task internally or hire a human resource management consultant to work with you on the project? While the matter of how much help you might need is a function of how much time and expertise that you […] Are Reality Shows Good Examples Of Marketing?Do you remember, back at the beginning of the 2000s, when reality shows were just launching and were all the rage? I can’t think of anyone I know who didn’t watch at least something from The Apprentice to Big Brother, The X Factor or Strictly Come Dancing to name oh but a few. And yet, […] The PR How-To BibleSynopsis: It’s said that you can’t find the right answers until you ask the right questions. So with that in mind if you are thinking of hiring a public relations firm or of launching a media relations campaign for yourself, the following is a list of how to points to ask yourself before moving forward. […] Why You Absolutely Do Need PR To SucceedPublic relations is the most effective and least expensive way to build your brand, grow your business and establish you as a go-to expert in your field. Whether or not you should launch a media relations campaign should not be the question, because the answer to that is a no-brainer; yes you should. The real […] Five Tips For Selecting An HR ConsultantAre you thinking about enlisting the services of an HR consultant? Whether you need professional assistance creating an employee manual, if you are seeking guidance regarding how to handle the difficult employee issues that arise from time to time or if you are in need of some other type of employee relations assistance, it’s important […] The Small Business Marketing Success SecretThe biggest problem that most small business owners have with PR is that they don’t fully understand the process or how it can help build their business or establish their brand. Most think that public relations is only for large corporations or those in the entertainment world and that it has to do with stunts […] PR 2.0: Succeeding In The New Media WorldWhen it comes to distribution and media outlets, PR has changed dramatically. Mailing used to be the standard way of sending out information (actually it’s not a bad approach nowadays, since everyone is getting so adept at hitting their keyboard delete button). But on the whole, mailing in many ways has become archaic. The number […] 4 Facebook Marketing Tactics That Really WorkMost people are aware of the usual methods for marketing a business on Facebook like with Groups, Fan Pages, Events, Tagging, Contests, Promotions and things of that nature, but does it really stop there? Surely with 5M+ users, there are more ways to market your company and increase your traffic and user-base using Faceobook. Well, […] Selling A Business: How Businesses Are OvervaluedEvery business has its price. Drop the asking price enough and chances are you’ll find a buyer from somewhere, so in that sense overvaluation is the biggest obstacle to the successful sale of your business. Obviously, you first want to maximize the value of your business. But once you’ve done everything you can to make […] 16 Points To Consider When Hiring A Graphic Designer1. Got Ego? Not yours… the designer’s. Most doctors have lousy handwriting. All politicians promise you the world. Many designers are divas. Great designers check their ego at the door. It’s not about them, it’s about you and making you look good. If a designer insists on telling you what they have accomplished instead of […] The Open Internet … Expression, Access, Risk“This thing doesn’t want to show itself, it wants to hide inside an imitation. It’ll fight if it has to, but it’s vulnerable out in the open. If it takes us over, then it has no more enemies, nobody left to kill it. And then it’s won.” – MacReady, “The Thing,” David Foster Prod (1982) […] Is Cold Calling Dead?The other day I was speaking at a conference and was inviting delegates to ask me anything they wanted to know about marketing. One of the audience asked an interesting question – “Is Cold Calling dead?” They’d been along to a social networking seminar on the same day and the presenter had made this bold […] Media & Medicine: Developing A Medical Practice Utilizing PRIf you’re a physician looking to market your practice or reach out to new patients, keep in mind that physicians, more than those in other professions, can benefit from an effective media campaign. Press coverage reaches their target market, drives patients their way and gives them validation and credibility. The public generally learns about the […] Appearing On A Talk Show Post-OprahTimes are changing; Oprah is gone as are many of the daytime soap operas. TV’s 9 a.m. to 3 p.m. daytime slots are shifting dramatically. It is a primarily female audience that watches at that time. The numbers show that most are seeking personality based or issue oriented programs. Talk shows, game shows and reality […] |
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