Don’t Underestimate The Power Of Customer Service




Bad economy + good customer service = business

All right so we all know this isn’t the best time for the economy. We have been in the so-called recession for over a year now. A few businesses are doing better than ever, some are struggling to make ends meet and many have folded.

Something maybe many have forgotten about, underestimated or just don’t think is of much importance. And that is good old fashion customer service. Being kind, courteous and helpful to your customers could very well be the breaking factor for someone on the fence about buying your product or service.

Have people underestimated the power of “friendly”?

Without spending a penny, here is some advice that is sure to boost your sales and bring in more customers.

1. Train your staff and ALWAYS be helpful, courteous and knowledgeable
Even if you don’t think you will make a profit, go the extra mile. Throw in something extra. Whether it is a coupon, discount or extra information, giving your customers value shows you appreciate their interest and want to keep them around.

2. Don’t make promises, unless you are willing to keep them
Nothing annoys customers more than a broken promise. Being reliable is key to building good relationships with your customers. If you promise a call, then call. If you promise to deliver a proposal on a certain day, complete it. If not common courtesy is to call to inform them of the delay. You would be amazed at how many times these basic rules are broken.

3. Listen to your customers’ complaints, concerns and worries
You can’t please everyone. But if you listen to your clients maybe you can please them one at a time. Show them that you care and suggest ways to solve the problem. Again, it’s about building relationships. Handling these situations properly can land you a client for a long time.

4. Give a genuine smile and enjoy what you do
People can always tell if you’re sincere and it makes then feel important. People still do business with people (for the most part) and being genuine and trustworthy is the right thing to do. Ask yourself how many times you refused to buy from someone because you just didn’t trust them…

alanm
About the author:
Alan has over twenty-five years of dynamic leadership experience in all key aspects of business management including sales, marketing, public relations, operations, human resources and information technology. Alan is the former president of IKON Quebec and a NASDAQ listed IT security firm. As an internationally renowned business executive, his experience includes working with companies that range from private start-ups to Fortune 50 public companies. He has developed sales teams and strategie ...
My website is at: http://www.infinity-pr.com


  

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