Aggressive Growth Plan At Domino’s Pizza
AUSTRALIA’S largest pizza maker, Domino’s Pizza, has committed to ramping up its franchise footprint across Australia and New Zealand during the next 12 months.
Its franchise development manager, Pat McMichael, said the shop growth would include strategies for metropolitan as well as regional stores.
”We launched our three-year strategic plan recently and we are very keen to grow our store presence in metro areas such as Melbourne and Sydney, where we haven’t had a lot of store-count growth in recent years,” he said.
Domino’s recently posted an annual net profit of $15.4 million, up 29.7 per cent on the previous year. The profit was generated from total network sales of $676.4 million, an increase of 14.4 per cent. It was one of the few listed companies this reporting season to issue a profit upgrade.
Mr. McMichael said regional areas were another aspect of the business that were yet to be fully exploited.
”Currently we have approximately 55 new store territories across Australia and New Zealand, which we are actively looking for franchisees for,” he said. ”These territories include both metro and regional locations which Domino’s has selected as areas of significant growth potential.”
