GlobalBX Entrepreneur Business Articles - December 2008

Brand Yourself in 2009

  1. We all know that a brand is a customer experience represented by a collection of images and ideas; what might be less obvious is that each time somebody meets you they unconsciously create images and ideas about you which operates as a ‘your unique brand’. Companies spend large amounts of money to develop a brand because a positive brand influences how consumers will respond to their product.

As a professional or entrepreneur our success will be dependent on self leadership and our ability to influence others. Aristotle (384-322 BCE) taught that to influence requires ethos, which gives us the English word ethic and means character. Our ethos is like a brand, the symbolic embodiment of all the information connected to a company, product or service.

Some people seem to naturally exude their ethos as a personal power that causes people to trust and be influenced by them; but can this personal branding be cultivated or developed? Most certainly yes! And in this article I will share some of the key factors in developing your brand of personal power and professional influence.

When we influence, we alter/affect someone else’s perceptions, views, beliefs, attitudes, decisions thus alter their actions. So the first question to ask yourself is, “do I have permission to influence others?” If you are not sure of your answer consider this – because each person will unconsciously create images and ideas about you, you are already influencing their perception! The question should now be. “How do I want to influence others and what brand do I want to project?”

Research has shown that people are positively influenced by people who are: trustworthy (honest), forward looking, confident, competent and inspiring. Each of these traits can be developed an enhanced and the payoff is increased personal power and influence.

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How To Buy A Car Wash Business For Sale

They say that there is no better option than buying a business that is already up and running, and to a degree that is true. When thinking about buying a car wash business there are several benefits and several drawbacks as well.  The decision of buying a car wash business is a very important decision, for both you and your family. Even though this is considered to be a small enterprise, you are still talking about a relatively large investment.  This decision may seriously affect not only your life, but also the lives of your family. Most business consultants suggest that before making a major decision such as that of buying an existing car wash you should find out everything you can about the business. Think about the time and the type of commitment you will have to make to such an endeavor.

Check out all Aspects of the Car Wash First
Look at the location where the car wash is. Is it a high profile location? Is there a lot of traffic? Does it have a lot of visibility? High visibility is a very important element to the success of a car wash business. Check to see that the car wash for sale has all the necessary permits, and this can be verified at the city or county offices. Go to the office that gives out business licenses, and make sure that everything is in order.

What kind of equipment does the car wash have and in what condition is it in? A fully automated car wash will have more equipment than a self service car wash, and the condition of that equipment is a deciding factor on the agreed upon price for the business. Ask to see employees’ records. Find out what they are like, and what kind of service they give the customer.

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Ron Joyce: Entrepreneur And Tim Horton’s Donut King

Ron Joyce is undoubtedly one of Canada’s favourite sons. He is honoured throughout the country as a result of his business and philanthropic efforts, as well as being one of the best known entrepreneurs. Ron Joyce founded Tim Hortons with the now legendary Mr. Horton. However, the success of the brand was undoubtedly down to Joyce.

The Young Ron Joyce

Ron Joyce was born in Tatamagouche, Nova Scotia in 1930. This was also where he spent the majority of his childhood. In fact, Joyce had never been out of the area until enlisting in the Royal Canadian Navy when he reached the age of 21. Rather than fighting, Joyce preferred to use his talents in his chosen field of communications, which took him to Korea and Japan in 1954. Although he enjoyed his service, after getting out in 1956 the entrepreneur chose to pursue a completely different challenge.

Ron Joyce invested in a Dairy Queen franchise in Hamilton, Ontario, which was a little down the street from Tim Horton’s donut store. The Dairy Queen prospered and Joyce displayed a flair for business, thus showing his entrepreneurial skills. Of course, Horton, who was a close friend by then, saw this for himself and asked Joyce if he would like to go into business. With that, the donut king was born and Joyce was the first franchisee.

The Donut King

Joyce and Horton were relatively successful in their new business venture but the partnership was cut incredibly short owing to the untimely death of Horton in a car accident. As his widow was not business minded, she agreed to sell her share of the venture to the entrepreneur.

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Business and Sales Growth Secrets for 2009

The jury is still out about our current economy.  Some say we will be experiencing a mild recession and others say we are on the brink of a depression.  It doesn’t matter where you fall in the debate, one thing is certain, business growth is not as easy as it once was.

If you have been reading the news headlines, many CEO’s are focused on cutting costs and laying off employees.  This does help short term profitability, however these actions are precisely the wrong strategy to take if you want to grow your company in a bad economy.

CEO’s who want to increase sales, profit margins and drive new business growth in 2009 should consider the following top 5 business growth success secrets.

1. Focus Marketing Dollars on Value Not Brand

Focusing your time and money on “Brand” marketing may increase name recognition however it doesn’t generate revenue. Showing customers what value your product or service provides will generate top line sales revenue.  Spend more on marketing campaigns where the customer can experience your products value.

2. Stop Scaring Your New Prospects Away

Most corporate marketing campaigns, websites, sales collateral and sales processes scare customers away.  From a customer’s point of view, your company looks and sounds just like your competitors.  To be perceived differently and attract new customers you must stop focusing on your product features, functions, quality, customer service and company awards.  You should focus more on how you solve your customers business problems.

3. Catch Amnesia

Forget how great you and your business performed last year. The past is the past. This year it’s a new game. The rules have changed and the players are different.

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Change Leadership: Stepping into the Role

You may have been selected by your executive to initiate and see through some change program in your organization. Or you may have decided that the time has come to make your mark by dusting off the cobwebs in your workplace. However your change role came about, you have a challenging task ahead of you.

Consider this sobering thought. In spite of the importance of successfully implementing workplace change for maintaining your business’s competitiveness, most change initiatives fail to deliver the expected organizational benefits. This failure occurs for a number of reasons:

  • absence of a change champion or one who is too junior in the organization
  • poor executive sponsorship or senior management support
  • poor project management skills
  • hope rested on a one-dimensional solution
  • political infighting and turf wars
  • poorly defined organizational objectives
  • change team diverted to other projects

Do you recognize one or more of these in your organization from previous initiatives? You have probably experienced already one major cost of such failure. The cynical and burned out employees left behind only make the next change objective even more difficult to accomplish. It should come as no surprise that the fear of managing change and its impacts is a leading cause of anxiety in managers.

Your first step in becoming a successful change leader is fully understanding your organization and matching the initiative to your organization’s real needs. This means not just adopting the latest management fad. Recognize that bringing about useful and meaningful change is fundamentally about changing people’s behavior in certain desired ways. It is not primarily about installing a new system or rearranging the organizational structure. If people in the end do not behave and work differently, then the money and time spent in “doing stuff” is wasted.

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Ripken Belongs in Branding Hall of Fame

Cal Ripken has been inducted in the Baseball Hall of Fame – not so much for his baseball numbers as for the fantastic brand he created. Cal’s career batting average is not even close to .300, and he did not average more than 25 home runs or 100 RBIs a season.  Yet he is one of the most popular, memorable, and most marketable players of recent history.  Why? 

Throughout his 21-year career, Cal Ripken has been a living example of what marketers need to do to build a successful brand.  For Cal, building his brand came naturally.  It flowed from his love for the game.  Let’s look at the incredible, almost textbook branding lessons to be learned from Cal.

Stand for One Thing
You can’t be all things to all consumers.  It never works.  You have to carefully determine what you are selling, and I’m not talking about whether you are selling software or accounting services.  What is the soul or the vision behind what you are selling – what are you asking your consumers to identify with emotionally?  

Hundreds of baseball players are selling baseball skills, but that doesn’t turn them into a popular brand like The Iron Man.  Throughout his career, Cal was always selling RELIABILITY and DECENCY.  Consumers identified with his blue-collar work ethic and “bought into” his brand.  Day in and day out, everyone knew what they were getting from Cal.

Clarity of Message
Once you have determined what it is you are selling, you need to make sure that this is clearly communicated through all that you do – from your PR and marketing messages to your people on the street to the products and services you provide.  Not 9 to 5.  But 24 hours a day!

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How To Buy Interior Design Businesses

If you have decided to add another business to your portfolio then you may want to look into the interior design industry. There is much demand for an interior design business owing to the trend of employing someone to decorate a home or an office from top to bottom. There are many interior design businesses for sale out there, and a large number of them can be found on various business websites on the Internet.

Although many interior design businesses do prosper there are several interior design businesses for sale as a result of competition squeezing the little man out purely and simply because they do not have the business know-how to make it work. You do not have to have any knowledge about interior design to make a wise investment in the business, just the business acumen to make it succeed via marketing and advertising. If you have that knowledge then you can make an awful lot of money out of it.

Choosing The Right Interior Design Business
Location is everything when it comes to choosing the right interior design business for sale. The business itself has to be in a great place in order to be visible and ultimately desirable. For example, the best place for commercial interior design businesses for sale is in the city center or on the outskirts of a large town. However, if you are aiming for the residential market, which will reap less in terms of profit, then you have to consider the two above locations or retail park-based businesses.

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Fred Smith: FedEx Founder And Entrepreneur

The American public rightly holds American heroes in high regard, and there are very few individuals that should be considered in the same elevated terms for their entrepreneurial skills in addition to their bravery. Fred Smith is a very unique individual that deserves plaudits for his service as well as his business acumen, or more specifically his company’s ability to get a package from one side of the country to the other in 24 hours. Federal Express, or FedEx as it is now known, was the first overnight service in the world and now operates in many countries worldwide. As such, Fred Smith is just as decorated in business as he was in the Armed Forces.

The Young Military Entrepreneur

Frederick Wallace Smith was born in Marks, Mississippi on August 11, 1944. His family was relatively well off as a result of his father’s entrepreneurial skills. Fred Smith Senior founded the Dixie Greyhound Bus Lines as well as the Toddle House restaurant chain. This may be where Smith gets a lot of his business talent from, even though he never really got know his father because he died when the entrepreneur was just 4 years old.

Although Smith did well at school, his first love was flying when he was growing up. He loved the freedom of soaring through the air and this was probably the one element of his life that determined his entry to the military. However, before enlisting, the budding entrepreneur attended Yale University to major in economics. Before he graduated in 1966, Smith wrote a paper for one of his economics classes that was to shape his future and the future of mail delivery. He actually formulated a business plan for an overnight package delivery service. However, for the next three years the entrepreneur was to hardly think about it.

The Military Years

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How to Format Your Resume: Form Matters Just as Much as Content

When it comes to using your resume to apply for a job, it’s important to remember that form matters just as much as content.  A nice looking resume can’t make up for one that is full of spelling errors, typos, and factually incorrect information.  However, an unattractive resume can completely undermine even the most impressive and well-documented credentials.

In almost every situation, it is advisable to limit your resume to a single page.  There are a few circumstances where longer resumes are acceptable, but not many.  The layout of your resume should allow for a sufficient amount of white space around the edges of the page.  One inch margins all the way around the document are ideal, although it may be acceptable to shrink margins a little bit if necessary to fit the document on a single page.

The font that you use should be clear and easy to read.  Ideally, you should use 12 point type.  If you need to use a smaller font to make your resume fit on one page, you can go to a 10 point font, but never smaller.  You  can make your name and contact information a little bit larger so that they stand out on the page.

Verdana and Arial are excellent resume fonts because they are easy to read and the transmit well via fax.  You should never use ornate fonts on your resume, such as Algerian or Bradley Hand.  These fonts are nice for invitations and other casual communications, but they are not appropriate for a resume.

If you are going to fax your resume to prospective employers, it is advisable to print it on plain white copy paper for ease of transmission.  If you are going to hand deliver it or mail your resume, you should invest in high quality resume paper, which you can find at any department or office supply store.  Stick with white, beige, or gray paper.  Pink paper does not send a professional message, nor does any other pastel, bright, or patterned paper.

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How to Find the Time to Get the Skills You Need

“I know I need to know how to create spreadsheets and update my database, but I just can’t find the time!”  Does this sound like you?  So many professionals and small business owners need to learn more about computer applications in order to function more effectively in their jobs.  Finding a good time to get the training you need to do your job can be challenging for many business owners and professionals.

If you find yourself registering to attend computer classes, but then having to cancel because something always seems to come up at the last minute, you are not alone.  Many business people have a hard time planning ahead of time to attend training sessions that are scheduled for specific times.  However, finding training classes at the last minute is nearly impossible, because good classes fill up quickly.  It can be very frustrating to know that you need to improve your skills, but to be unable to find time to do so.

That’s where online training comes in.  E-learning classes are available in every topic imaginable, from basic computer skills through how to design and market your company’s website.  By selecting an online training option, your computer can become your classroom.  Instead of leaving work or home to go to class, literally your class can be delivered right to your desktop, any time that you want it.  Whether you have time to work on developing your skills first think in the morning, last thing at night, or even in the airport between flights, you can fit e-learning into your schedule.  

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How To Be A Customer-Focused Organization

Would you say that your customers are satisfied with the products and services provided by your organization?  Do you think that having satisfied customers indicates that your organization is one that provides exceptional customer service?  If so, think about what the word satisfaction really means.    When your customers are satisfied, it simply means that you have met their service and performance expectations.  It’s like earning a “C” on your report card.  Your performance is average – not worse than expected, but not better either. 

If you want to be recognized as an outstanding provider of customer service, you have to consistently exceed the expectations of your customers.  This is how your organization can build customer loyalty, which is much more important than customer satisfaction.  Satisfied customers aren’t angry or upset with you, but they still may choose to do business with your competitors.  Loyal customers, on the other hand, are those who choose to keep coming back to you, and choose not to purchase from your competitors.  Customer loyalty is based on the relationship between your organization and its customers.  

Organizations that are recognized as exceptional providers of customer service are the ones that have incorporated customer-focused behaviors into their daily operations.  You can do this at your organization.  

Customer focused behavior requires:

  1. Make the Customer #1· Positive initial contact· Establish rapport· Don’t keep customers waiting.

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Give Yourself the Gift of Presence

Ask yourself if you have anything to worry about right now? Are you anxious at this moment? Not tomorrow, not an hour ago, now. No, I didn’t think you were. You have just had a taste of being present. If you want to learn how to eliminate stress from your life, to have better relationships with others and most of all, a greater connectedness with yourself…learning to focus on the present is a powerful technique to do so. When I first heard the expression being present, I didn’t know what it meant? But I have discovered since then, that it is one of most powerful distressors you can ever use. It simply means that you give your full attention to the situation or person in front of you right now.

If you ever slow down and check your thought processes you will notice that you probably spend vast amounts of time brooding on the past and maybe even more speculating about the future. This all means that you are not paying attention to the very task or person in front of you that needs to be attended to. If you are obsessed with the past or wondering about the future it is very easy to miss the opportunity, the delight and joy that are right in front of you. Speculation can cause great mental suffering. To paraphrase Benjamin Franklin, I’ve been through some terrible things in my life….some of which actually happened.

In fact, if you watch your own thought processes, it’s interesting to observe how we can rapidly concoct a whole saga from random incidents. Next time you try on a garment in a shop and it doesn’t fit, watch how your thought processes can rapidly move from “it doesn’t fit” to “I’m fat and ugly” to “No one will ever love me” in the space of milliseconds and the suffering that causes you.

Being present doesn’t mean that you stop wanting to achieve and be ambitious.

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8 Tips to Tackle the Post Holidays Blues

We’ve all had it…two weeks of sun, sand, sangria and whatever you are having yourself. No thoughts of work (unless you are self-employed…and in that case work is rarely far away!). And then here comes Monday again, the dreary routine, same old ding-dong and your heart sinks….” is this it?” you ask yourself. Well, here are some tips to change how you feel after coming back from the holidays.

  1. Admission: Just admit that you feel despondent and squashed after coming back from your holidays. But it will pass. Notice the feeling rather than trying to deny or change it. It is what it is.
  2. Clear the backlog: With the advent of e-mail, voice messaging and technology, the chances are you will have a backlog to clear. Let people know that you have a backlog to clear, and let them know you will deal with their issues when that has been done.
  3. Short week: A good idea is to choose your days so that the first week back is a short one. This will make the transition easier.
  4. Make the change: Often when we are on holidays, we can more clearly see what changes we need to make at work. (That might include looking for a new job!) Identify one small step you can take today to begin implementing that change. Take another small step tomorrow.
  5. Prioritize your self-care: Identify ways in which you can begin to take better care of yourself at work. This could include drinking more water, staying away from toxic people, saying NO more often, having a major declutter of your work area.
  6. Overcome overwhelm: One of the most powerful enemies of feeling calm and delivering good work is feeling overwhelmed. Two ways in which you can tackle overwhelm are: (a) stop, close your eyes and take a rest for 3-5 minutes.

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Kickstart 2009

Why not take some time this year during the quiet days after Christmas to identify what you really want to achieve in 2009? Make it real, concrete, achievable and imagine what it will be like this time next year knowing you have achieved these goals. Use the following points as a way to get ready for a brilliant 2009.

  1. Acknowledge the previous year’s achievements: So few of us take the time to acknowledge and amaze ourselves at how much we have done over the previous 12 months. Take the time to write down what you are proud of, how you have grown, what you have learned, and then read it over. Surprise yourself!
  2. Fewer Goals: Only choose 3-5 goals at the most. If you feel as though there are so many areas of your life where you want to set goals, fine. You can focus on the other areas next year. Choose 3-5 areas where you want to set goals. This is setting yourself up for success.
  3. Make it specific: It’s not much good saying you want to lose weight. If you lost one pound over the year, you have met that goal! No, make it specific (e.g.,  I want to lose 15 lbs and add a deadline.
  4. Benefits of achieving this goal: You need to write down at least three benefits of achieving this goal. Keep it near you so that when you falter, this will keep you going.
  5. Failure is not an option. It’s inevitable.  A Japanese proverb says: “Fall down seven times; stand up eight times.” Of course you are going to slip, make mistakes and not always do what you want. Accept that as the reality. Then, ask yourself how you are going to get back on track. Don’t waste time on beating yourself up, it’s pointless, and will not get you to your goal any quicker. 
  6. Write them down, write them down, write them down.

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Make 2009 the Best Year of Your Career

Yep, folks, it’s that time again – a time to set resolutions which we seem to assume we won’t keep, a time to think about really getting the job of our dreams. Here are some ideas/steps for making 2009 the best year of your career. So, why not take 2-3 hours to think about how you can make 2009 the year of your career. 

Acknowledge the Accomplishments of 2008

Begin by reviewing what really worked for you in 2008. What were your triumphs? What did you do that you were really proud of? Did you get a new account? Increase your sales? Streamline the systems in your job? What did you enjoy doing during the year? Identify the parts of the job that you really got a buzz out of. Write them all down. The chances are you will begin to remember triumphs and achievements that you had forgotten. Acknowledge them. Even if you think you had no triumphs–you survived without getting fired–that counts, as well.

        
Identify Your Strengths – Know What You are Good At

What do you do really well? What do you do so well that it’s effortless for you and you assume any plonker could do it? What do other people give you really positive feedback on? These are some keys to your strengths. Another useful way to identify your own strengths is to take some of the psychometric tests available. Some of the better known ones are: DISC, Myers-Briggs and the Enneagram. Do a google for any of them, and you should be able to do one online free or for a reasonable price. Self-knowledge is a key component of finding your dream career. Knowing what you are not so good at is useful, as well.

Where Can You Contribute? Make the Present Better

Given that it’s unlikely that you will have an invite on Monday morning to your new job, what can you do in the meantime to improve your contribution to your current position.

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2009: Choose a Theme, Not a Resolution

When I began to write this article, I decided to go back to basics and check out the dictionary definition of “resolutions.”  I got “A thing resolved on, an intention.” To me, the word “intention” is preferable to “resolution.” Somehow intention resonates with the idea of “definitely going to do,” whereas “resolution” has more of an air of doing something because it is good for you, and that’s not always the most inspiring. So, I decided to focus on New Year Intentions. I think for intentions to work, they need to have the following three elements:

  • Inspiring
  • Achievable
  • Get support

Inspiring, Not Perspiring

Have you ever noticed how some tasks can be done so easily and effortlessly at some times, and at other times–it’s like pulling teeth. The difference is inspiration. I believe inspiration comes when we are doing something that we feel really serves others and the wider world. So, when you choose this year’s intention, choose something that you feel will contribute to the benefit of others, not just yourself. Ask yourself where your passion lies–what would you do without getting paid for it?

Achievable – Make It Real
The first step in beginning to make your intention real is to take some time to actually visualise life AFTER the achievement of the goal. This could take a number of forms. For example, you could devise a treasure map (assemble pictures out of magazines and newspapers that represents your goal) in a scrapbook that you could look at every day. Another way would be to imagine yourself after you have achieved the goal. Write down what you are doing, how you are feeling – all in the present tense. Now, ask yourself what steps you could take to begin making this a reality. Also, begin thinking about what you could do AFTER you have achieved this goal.

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Surviving Christmas Without Grievous Bodily Harm – It Can Be Done!

Yes folks it’s that time of the year again. A time when every aspect of popular culture tells us to be happy, loving and full of cheer and when many of us feel like ripping the head off our nearest and dearest. Here are some tips to help you get through Christmas if Mr. Claus is not one of your more cherished icons.

  1. It’s OK NOT to like Christmas. Yep, it’s OK not to like Christmas. Acknowledge that you are probably in a (significant) minority, and remind yourself that it will all be over in two weeks’ time.
  2. Claus-trophobia: No matter how one loves one’s parents and how mature and successful you are, secretly they think you are only 10, which inevitably leads to your inner 10 year old emerging in all sorts of interesting ways: re-enacting old sibling rivalry, fighting over the selection boxes, argy-bargy in the kitchen. Get in touch with your outer adult this year, and see if you can actually stop getting into a fight early on. Believe me, you will feel a lot better!
  3. Drink less than you did last year: You will feel better, you won’t have to try to remember what you said in Sean in Accounts, you will have fewer hangovers and you will spend less, which brings me to the next point.
  4. Christmas presents: Do you remember what you got last year? Do you remember what you gave last year? Nope, me neither. Why not do a Kris Kindle with your family, set a budget and ask people for 3-5 things they would like. It’s also OK to buy the cheaper boxes of biscuits for visiting relatives.  (Yes, it is really no matter what your mother says!). And why not consider asking for one of the gift packs given by Bóthar or Trocaire.

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Avoid that Christmas Financial Hangover

Yes, folks it’s that time of year again in which we will be expected to spend 20 million euros an hour on Christmas Eve in Ireland alone. Yep, that’s right, AN HOUR. Of course a substantial chunk of that will be on credit and many of us will be dreading our January credit card bills: I spent HOW MUCH. Ouch. So how can we enjoy Christmas without giving ourselves the January hangover? Here are some tips to ensure that January is not the cruelest credit card month for you.

  1. Make a list (check it twice if you want to). Decide who you are going to buy for and how much you are going to spend. Add it up and see if it’s an amount you can realistically afford. If not, review it. Make allowances for having to buy the guilt gifts…you know when someone (not on the list) buys you something…
  2. Do a blitz shop. Set aside a day to do as much of the shopping as possible and then aim to get 80% of the shopping done. Try not to let yourself get distracted by stuff you’d love to get for yourself. Set aside another time for that.
  3. Family Kris Kringle. For the last few years, we have decided to buy one other family member a gift and set a budget. We’ve also asked people for some ideas as to what they would like…3-5 if possible so that we are not frantically running around trying to think of something. See if you can do something like that in your family. Instant stress reduction.
  4. Use the Internet. Just think, you could sit at your PC and organise the direct delivery of a good load of your presents (and probably cheaper than the shops). Go for reliable websites like Amazon or Ebay if you still feel a bit mistrustful.
  5. Time instead of money. Why not offer to babysit for some of your overworked parent friends?  An offer to babysit for half a day is priceless to working parents.  Or offer to help someone with a task of their choice.

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Getting in Shape for Christmas

Week 1
Motivation…choose something that will remind you of why you are embarking on this change. It could be a photograph of a slimmer, healthier you. It could be a reward you plan to give yourself when you have achieved the first step of your weight.

You could choose a slogan for your campaign..my health is my wealth for example. Locate your reminders where you will see them often. You could even choose to create an album of songs that you can listen to that will keep your energy and enthusiasm up!

Week 2
Keeping it up…have you had your first failure yet? When it happens, mentally shake it off and start all over again. Ask yourself what can you learn from your mistake? Choose to observe yourself rather than launching into a mental tirade about what a fat ugly failure you are. Acknowledge all the good choices you have made over the last number of days. Are you going to let one slip negate all your good work? You can do it, but remember to do it just for today…every day.

Week 3
Getting support
…nothing great was ever achieved alone. Find someone who has walked this path and ask them for their help. Buddy up with someone who wants to live a healthier lifestyle. Agree to meet them in order to go to the gym or walking. It’s often easier to keep a commitment to another than to ourselves. Consider joining Weight Watchers or Unislim or one of the many other organisations around the country. You could even use the Internet to locate a programme to help you.

Week 4
Inspiration: Go back to your motivation. Acknowledge your progress and be amazed as you steadily change your eating habits and lifestyle. If you have just begun to exercise regularly the day will come when exercise will be a treat, not a torture!

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Tips on Buying A Catering Business For Sale

So you are thinking of buying a catering business? The following is a guideline to some of the factors you need to take into consideration before purchasing a catering business.

Know Your Business
To be a caterer, you really need to enjoy talking to people because over 80% of your business dealings will be selling your service. You need to know how to cook, plan events, and even decorate. Since you have decided to buy an existing business, you can take advantage of an established business system and its clientele base.

What are Your Reasons for Buying a Catering Business?
Ownership of any business including a catering business requires work, responsibility, and in certain cases the ability to face new challenges. Being your own boss can be very rewarding, but it takes time to earn profits, and you are responsible for your own earnings. In many cases this is exactly what you want, because you are in charge of your own destiny.

Why is the Catering Business for Sale?
Is the owner just selling their customer base, or are they selling the business assets too? Does the buyer get kitchen equipment, office equipment, and furniture? Is the property for sale as well? You need to know why the business is for sale and what is included in the sale, which will ultimately affect the asking price.

Financing Issues of a Catering Business
If you are buying an already established catering business, you need to come up with the cash to buy it. You may want to finance it through a bank, in which case you will need some kind of collateral.

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