GlobalBX Entrepreneur Business Articles - August 2010

Creativity Lost

Creativity, Innovation — Making the Mind Struggle Innovative Thinking – Often viewed as the center of business and technology innovation, the U.S. has done such a great job of implementing formula education, we’ve damaged our ability to think creatively and develop innovations that have become the mainstay of our industries. Labor Day in the U.S. [...]

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Discount Party Store Opportunity – Start a Party Supply Business

Discount Party Store is an amazing company that is growing at a fantastic rate as a result of high demand. As such, they are offering major business opportunities to individuals looking to boost or begin their business portfolios. They offer full training, ongoing support, and financial assistance as part of this comprehensive package. Now is [...]

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Keep It Real

When you are trying to build your company brand online authenticity is important. We have seen many poor practices promoting businesses in the social sphere which actually have a negative effect on the brand. Social media is not social advertising. Yes, of course you can advertise on sites like Facebook and Linkedin, but as a web user [...]

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Get Tweeted, Not Chirped – The UnCool Factor

 Twitter trends are changing all the time… some we love and some we hate.  I asked my tweeps (twitter followers) for ‘uncool’ twitter actions.  List below of mine + suggestions. Uncool: 1. Auto-following.  Grow your tweeps organically! Just so much cooler.  Follow people through friends, by keywords & content.  Go for quality, not quantity.  Quantity [...]

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Using Social Media To Build Your Brand

Social media is the fastest growing medium to market your product and communicate with your audience.  And when it comes to branding your product it just might be the simplest and cheapest way to create awareness to potential clients.  Marketing is changing and it’s not always about selling something, at the end of the day [...]

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The Importance Of Case Studies For Your PR Program

If you search for information on Case Studies on the Internet you will find quite an array of different types, from academic proofs of concept to legal case studies. For the purposes of Media Relations we will define it this way: “A short (500 word) description of the application of your product or service with [...]

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Using Trade Shows as a PR Opportunity

Trade shows are a wonderful opportunity to enhance your brand. Every chance you get to be in front of your target audience and/or the media is a great opportunity. Trade shows help level the playing field for smaller firms – even small companies can usually afford attractive displays. With creative marketing and booth design, small [...]

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The Benefits Of Public Relations

If you have not considered a PR plan as part of your business strategy we have included a few key benefits for your consideration. Make a commitment that this year will be a growth year. Pick one or two important goals and execute. Spend at least one hour per week working ON your business not [...]

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Television Coverage – It’s Not as Hard as You Think!

Do you often watch your favorite news program and think, “I have a great idea for a news story – but I have no idea how to reach the media or get it covered in the news?” Have you tried to send email or telephone pitches and media releases, but think they might be ignoring [...]

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Story Ideas That Will Interest The Media

Ah. the story idea, the lifeblood of PR companies. But as PR professionals we are paid (in part) to dig deep for those ideas that the media will find interesting and newsworthy. What do small businesses do to find those ideas? Here are a few things you can do to find the story idea that [...]

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So You Want To Talk About Branding?

Does every company have a brand? Does every company need a brand? What do you think of when you hear the name of a company? Does it conjure up positive feelings or negative ones? What is a brand? What makes a good brand? How do I get a good brand name when I don’t have [...]

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Lessons In Customer Service For Target

My wife and I were at Target in Niagara Falls NY this weekend buying up the store (as usual) and we came across a good buy for a blender (50% off). We didn’t really need one, but since our son is always making protein shakes we thought at this price it was a good idea [...]

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Q Is For Quick And Easy Ways To Get Customers Fast

When you’re frustrated with marketing and you just need customers fast, here are some simple and quick things you can do to bring new customers in. 1.    Talk to your past clients – Have you kept in touch with your past clients? Maybe they’re looking for your products and services right now. Drop them a [...]

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The Up-Comers – The 3rd Billion Will Influence All the Rest

“Life as a priestess to the virgin goddess Hestia isn’t all that hard, the most important rule is to know who you are.” – Leah (Xena Warrior Princess, TV Series) Thanks to the one billion (each) consumers in China and India, the world economy is bouncing back. Good, but … We tend to overlook the [...]

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10 Minute Manicure Franchise Business Opportunity

10 Minute Manicure is an excellent franchise that has consistently won awards for the opportunity that it offers, and now they are looking for suitable businesspeople to join the franchise. They offer third party financing assistance if you need it as well as training and support to get your business career off to a good [...]

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1-800-WATER DAMAGE Franchise Information – Water Damage Restoration Franchise

1-800-WATER DAMAGE is a recession proof business that is highly in demand and currently has brand new opportunities available for individuals looking to join a major franchise to improve their business prospects. There is some third party franchising assistance available and ongoing training and support, so why not grab this excellent opportunity to establish your [...]

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CTi Concrete Technology – Decorative Concrete Franchise Business Opportunity

CTi – Concrete Technology is offering qualified candidates the opportunity to own a dealership as a direct result of the company’s plans to expand its highly successful business. It offers significant levels of profitability, complete training and support, and the opportunity of a lifetime to get you started in business. About CTi – Concrete Technology [...]

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Enhancing Your Leadership

If you want to build loyalty for you and your organization, your products and your goals, you have to constantly refine your leadership talents. Whether you’re working at the retail, distribution or manufacturing level; the development of a successful team means you must bring forth the extra effort and support required today to compete in [...]

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How Dale Carnegie Tenet “Let The Other Person Save Face” Earned Me An Exceptional Year End-Bonus

Late one evening at home the telephone rang. “Mr. De Rycker, this is Robert Lowe. I have dined this evening with Harold Naideau, the European president of AVON Products. Avon banks with our Westminster branch in England. He is looking for a general manager to start an Avon operation in Belgium, Holland and Luxembourg. I have [...]

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What Does it Really Feel Like to Sell Your Business

You are thinking about selling your business. You may have uncertainty, angst, worries, trepidation, fear, unknowns, and sleeplessness nights.  I believe you are not alone. My approach as a business broker in Florida is from a perspective of a former long term business owner.   I truly feel some of the feelings I experienced as  a [...]

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