GlobalBX

January 1st is always fun since it is somehow the beginning of a whole new set of opportunities.  We seem to divide our business year by holidays.  Memorial Day is the beginning of summer so vacations slow down sales.  Labor Day is the beginning of the last quarter so we must push to achieve our goals, and New Year’s Day is the opportunity to start with a clean slate.

So, let’s look to 2009 as the year that will be a challenge for all of us.  Since the economy seems to be on hold for a while, we need to generate a lot of activity.  Some people feel that if they can keep their existing customer base they are doing well and that may be true.

Wouldn’t it be exciting to grow your business in 2009?  Think of all the sales people who will be sitting on the sidelines waiting for “the turn around.”

The way to be different from the “crowd” will be to go out and get every piece of new business in your market.  Don’t wait, go after everyone.  Prospect like crazy in every market available to you.

This is the time to make all those cold calls you should have been making for the last number of years.

I literally mean call on everyone.  If nothing else imagine the list of prospects you will get.  You may be the only supplier that calls on people who actually need your products and services.

This is the time you will walk right into sales, surprise opportunities that make selling the best profession on earth.

I like to tell seminar participants that you owe it to your prospects to get out there and call on them.  They may be sitting in their offices just waiting for your call or visit.  It is rude to not call on them!  They need you.

If you have all the business you can handle, then count your blessings.  If not, get out there and prospect like crazy.  If nothing else, you will meet a lot of nice people and have some fun conversations.  You will even sell some products and get a bunch of new customers and prospects along the way.

Sell Well and Often.