Software & Technology Articles For Entrepreneurs & Small Business OwnersWe’re Just Trying to Find Our Place in the World“I wouldn’t make a hasty decision. Nobody can make a snap decision. We’ve got to consider the pros and cons, make a list, and get advice.” – Frank Stark, Rebel Without a Cause, Warner Bros (1955) Since the mainframe days, people have complained that IT was slow to respond, slow to deliver, over budget. Unisys’ […] Facebook … The Next Best Thing to Buy, LikeLike Me – If you’re an individual with a Facebook page, you like people to like you. If you’re a company or brand, you want people to really like you. But getting folks to hit the Like button is the beginning of a relationship you need to carefully nurture. People devote more time to social […] Social Media Marketing is Like Dating … Real Serious DatingYou think I’m gorgeous, you want to kiss me… You want to hug me… You want to love me… You want to hug me… You want to smooch me… You want to…” – Gracie Hart (Sandra Bullock), Miss Congeniality (2000), Castle Rock Entertainment Why has social media – blogs, social sites, chat rooms, discussion forums, […] Social Media Pro … Maybe It’s Time to Get a Productive Job!“How many people work here? About half.” That sounds kinda’ familiar when you’re talking about people who consider themselves social media professionals. The age-old statement came to mind when we read a recent blog by Mitch Joell, President of Twist Image and author of “Six Pixels of Separation.” His post was about employees who spend […] It’s Not About the Personal Device, It’s About the Personal Content“Thank you so very much for giving me an opportunity to get to know myself much better.” — Dr. Solomon, “Minority Report,” 20th Century Fox (2002) Do you know what’s wrong with the entertainment industry? Someone, somewhere dreams up a contraption or scenario, some producer gets wind of it and turns it into something millions […] When People Talk, People Listen, Marketing Gets Better“I’m a very understanding person, Albert. I understand that you are going through a selfish phase. And, I’m sure that you will understand that I am going through a destructive phase.” – Mollie, Look Who’s Talking (1989), TriStar Companies and their marketing efforts go through phases just like parents and kids. It used to be […] For Kids, It’s Just Seamless Communications“Just wait ’til Mom finds out that you tried to take over the world again!” – Gertie Giggles, “Spy Kids2: Island of Lost Dreams,” Dimension Films (2002) Ever notice that when you buy something today, it comes with a 500-page user manual and a whole section of warnings. Get a kid and he/she is just […] Storage is All About Performance … Plus“When I was a kid, all I wanted was to be able to afford to eat in restaurants like this.” – Nick, “Flashdance,” Paramount (1983) This year, the industry will ship more than $25 billion worth of servers and more than 800 million smart devices (desktops, laptops, netbooks, tablets and smartphones). But only the big […] Social Divide … When a Tree Falls in the Forest“Everyone” is embracing social media – Facebook, LinkedIn, YouTube, Twitter, etc. It’s a way for organizations to bring their staffs, consultants, customers closer together. Social media is the more efficient, more effective way for companies and consumers to identify each other’s wants, needs, goals. It was one of the underlying themes of Dreamforce – The […] Make Your Blog a Destination, Not a Bump in the RoadSocial media, the internet, mobile phones, and e-commerce have permanently changed the way we all see our place in the world of buying and selling. As we have seen around the globe, the democratization of media and social power is at the root of social media. It has put bad governments, bad companies, and bad […] Going “Places” With Your Business – For FREE!One of the latest emerging trends for businesses in today’s market is the ability to let customers “check-in” at your business. In essence, you’re giving customers the chance to announce to their social networks that they’ve stopped in. There are a number of these new geolocation services giving you a chance to try some truly […] Providers Work To Profitably Meet Data / Video Bandwidth Demand“We can teach these barbarians a lesson in Western methods and efficiency that will put them to shame.” – Col Nicholson, “The Bridge on the River Kwai,” Columbia Pictures (1957) Once upon a time there was a huge hue and cry over folks suffering from dropped mobile phone calls. You might remember those days like […] Cyberworld … Guess We’ll Have To Get Secure With Insecurity“Of course, the whole point of a Doomsday Machine is lost, if you *keep* it a *secret*!” – Dr. Strangelove in “Dr. Strangelove or How I Learned to Stop Worrying and Love the Bomb,” Columbia Pictures (1964) The annual Black Hat, DefCon events…you can almost smell the cyber napalm in the morning. While there are […] The Challenge is Staying Afloat in a Rising Sea of Data“A $40 million computer tells you you’re chasing an earthquake, but you don’t believe.” – Capt Mancuso, “The Hunt for Red October,” Paramount Pictures (1990) One of the toughest jobs in any country, any company is gathering, hoarding, protecting information that may give them an edge against “them.” And we must be doing a helluva’ […] Using Professional Digital Content Developers Just Makes SenseWhere do you draw the line between DIY digital content development and using the services of professional digital content developers? It really depends on how engaging you want your content to be and your budget. Today’s budget-conscious, understaffed businesses can purchase cost-effective all-in-one digital signage solutions that include solid-state hardware and software for creating, scheduling, […] BYOD Is Neat But Tough On Your Company IT Folks“That’s the second biggest… I’ve ever seen.” – Maxwell Smart, “Get Smart,” Talent Assoc., (1965 – 1970) Anonymous and LulzSec made themselves infamous by hacking highly visible organizations. They thought it was cool to disclose information from private/protected databases. They outed millions of people’s very personal/private data, making them prime identity theft targets. You know, […] What To Do On LinkedinSo, you’ve joined Linkedin on the promise that it’s a great business tool and you’ll definitely get clients from it, right? Now what? You know that clients coming from this medium won’t happen on their own, but what should you do next? This is such a common question – what should I be doing on […] An Inside Look At The Steve Jobs WayThere are two classifications of books we really enjoy reading/studying – history and business management. But it’s tough to put Jay Elliot’s The Steve Jobs Way into either of those categories, just as it is almost impossible to put Steve himself into a standard business management classification. Lots of people have tried and continue to […] People Make Security Exploitation Too Easy“When two hunters go after the same prey, they usually end up shooting each other in the back. And we don’t want to shoot each other in the back.” – Col. Douglas Mortimer, “For a Few Dollars More (Per Qualche Dollaro I Piu)”, Constantin Film (1965) NY Times writer, John Markoff, had just finished his […] Mobile Devices – A Matter of Balance, Style“They are mature, actually. You just have to get to know them better.” – Stu Price (Ed Holmes), The Hangover (2009), Warner Bros Just got back from a family holiday and no one even knew we were gone. The phone was always on…just in case. Handled the emails first thing in the morning and late […] |
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