Small Business Articles For Entrepreneurs & Small Business Owners

…And The Last Thing You Say In Marketing

People seldom remember the details of a marketing message the first time they see it. They read your message (see: The First Thing You Say In Marketing…) because something about it appealed to them. How you end the communication determines how they “walk away” from your marketing. On your website, when someone signs up for […]

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Self Test: Small Business Marketing IQ

How much do you know about marketing your small business? Spend a few minutes with this quiz and see how much you know. 1. Does your business need a website? a. Yes, definitely . A website is needed so people can find you around the world. b. No . My business is tactile, and doesn’t […]

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John McCain’s View On The Business Economy

John McCain, the Republican candidate for the 2008 Presidential Election, is a man on a mission. He has extremely strong views about all sorts of areas of American life, and the economy is no different. However, unlike his opponent in the election Barack Obama, very few people have any idea what measures he will put […]

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“I’m Sorry, I Just Didn’t Get to it Because I Didn’t Have Enough Time”

This phrase is one of the most frequent things I hear from my clients at some point in the coaching process. The clients who utter this phrase are usually apologizing for an incomplete stretch (homework assigned by the coach), an unsent prep form (usually sent each week before every coaching session) or a really important […]

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How Cheap is Cheap?

As a marketer I have found that many businesses operate under the delusion that they can be successful by selling their products or services at the cheapest price. It has become almost universally acceptable that this pricing strategy will only work for large companies who dominate a marketplace. If you think about this, it does […]

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More Hits are Good for My Website – A Myth You Should Avoid

I hear this all the time. “I can get you listed on 100,000 websites for $29.95″ and…”I can get you 100,000 hits on your website for the same price”. Avoid these like the plague. First off you don’t need a 100,000 visitors to your site. What you need is 100,000 clients on your site buying […]

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Why We’re Not Entering A Recession!

I found it quite a struggle to decide which topic to write about in this week’s article as there are a couple of things that have really made my blood boil, but I decided in the end to write about this so-called ‘recession’ that the media would have us believe is just around the corner. […]

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Picking a Market

A lot of entrepreneurs start their own business because they have what they think is the next great million dollar idea. They spend countless hours and all of their money developing their idea with the thought, “If I build it, the customers will come.” That is the worst way to go about starting a business. […]

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How LLC’s Can Convert To An S Corporation Saving Owners Big $

Atlanta CPA on How LLC’s Can Convert To An S Corporation Saving Owners Big Dollars LLC’s came in vogue approximately fifteen years ago when the state of Georgia enacted legislation allowing LLC’s (Limited Liability Company’s) to be established. Although the LLC does allow for some greater flexibility and ease of operation it often results in […]

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The Top Ten Small Business Startup Success Secrets

Achieving small business success is yours for the taking. Turn your passions into small business profits. Small business startups around the world continues to grow exponentially, the success rate has remained fairly consistent. Are you ready to achieve small business success?  So what can you do to ensure lasting success for your small business?  Take […]

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What Type Of Company Should I Set Up

When setting up your company you need to decide at an early stage how you intend to structure it. What type of company legally beneficial – a Limited Company, a Partnership, Limited Liability Partnership or Sole Trader? This decision can have both legal and practical implications, so it’s an important decision to make. It’s advisable […]

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