Jamba Juice Is Growing By Adding More Stores
Publicly traded since 2006, Jamba Juice intends to open new stores in the East Coast and Midwest, its spokesperson told U-T San Diego. The company, which started offering fresh juice and smoothies, started in 1990. It has since been known for its vitamins-, protein-, or herb-spiked healthy drinks made on site. It has also added to its menu coffee, steel-cut oatmeal, egg wraps and pizzas. It will soon offer its own energy drinks as its deal with Nestle has ended. At present, it has almost 800 stores around the world with 38 in the San Diego area. More stores are to open in California, Ohio, Kentucky, Indiana and Connecticut.
If you like smoothies, you’ll soon have more places to buy one as Jamba Juice is growing rapidly.
The publicly traded company, which has 38 San Diego County stores, expects to develop 40 to 50 U.S. locations this year including one in late November on the Palomar College campus in San Marcos, a spokeswoman said. The Emeryville, Calif.-based chain is also expanding internationally.
The company started out in 1990 as a fresh juice and smoothie seller. It became known for its “boosts” – vitamins, protein or herbs added to drinks for health benefits – with all the drinks made on site. It went public in 2006, and has added “lite” smoothies and menu items such as coffee, steel-cut oatmeal, breakfast egg wraps and even flat-bread pizzas. You can buy Jamba smoothie mix in your grocery freezer section, and its stores also sell canned energy drinks made by Nestle, although a spokesperson for the brand said that deal is no longer in place and the company will manufacture its own energy drinks going forward.
Jamba Inc. currently has more than 770 store locations globally, about 300 of which are company-owned and others are franchise-operated.
Jamba Inc. this week announced the expansion plans, which are based on franchise agreements to open stores in new markets on the East Coast and in the Midwest. Store expansion with existing franchisees is also planned in California, Ohio, Kentucky, Indiana and Connecticut.
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