A Good Patent is Good, a Great Lawyer is Even Better




“It’s a dangerous business, going out your door. You step onto the road, and if you don’t keep your feet, there’s no telling where you might be swept off to.” – Bilbo, “The Lord of the Rings: The Fellowship of the Ring,” New Line Cinema, 2001

A friend and his partners recently received the first of three patents after more than three years. Maybe in the next 12 months they’ll get the other two. It’s a great concept and I’d tell you more but then I’d have to …. Patents are vital to keep innovation and competition moving forward. If you didn’t have some protection – personal and/or company – why pour all the brainpower, time, effort, money into an idea just to have someone rip you off? We get it! When companies get strapped for money, they often sell their patents to other companies. Kodak sold about thousand of their patents to a pool formed by Google, Facebook, Samsung and Apple for $527M. Oh, also in on the deal were Intellectual Venturs and RPX (remember these names). Patents have always been used and abused as protection and clubs.

Software Patents
But things went wild when folks started getting software patents in the early ’60s.In the late ’90s things took off. Folks were getting patents for any concept or “what if” idea they could articulate in the filing – usually so broad you could drive a semi through sideways. As Elrond commented, “I was there the day the strength of Men failed.” Obviously, the Patent and Trademark Office (PTO) didn’t have a clue about software (few normal people do!) so they signed off on almost anything. While Al Gore said, “I took the initiative in creating the Internet,” he didn’t claim (as is widely asserted) he invented it and he didn’t try to patent it. Tim Bernes-Lee is widely credited with inventing the Web, but a firm called Eolas owned a patent covering the “interactive Web.” Eolas took millions from companies with the patent that was later invalidated. Patents like that never should have been filed or granted because of prior art (evidence the key concepts were widely known before folks even filed). The flow of vague patents created a new and very profitable ying/yang industry – patent licensing firms and patent assertion entities (PAEs).

Trolls Emerge
The latter are more commonly known by their less attractive name, patent trolls. As Gimli said, “Never trust an Elf!” Trolling – People who manage patents or have purchased tons of software patents may not necessarily be Patent Assertion Entities (PAEs) or more commonly known as patent trolls. However, if they spend most of their time sending out threat letters, being abusive on the phone (especially with a Texas drawl) then look out.

PAEs/trolls span the spectrum:
– Legal shell companies that shotgun letters to businesses claiming infringement, demanding payment
– Firms like Intellectual Ventures (remember the Kodak patent sale) which buy technology patents, assemble large portfolios and generate licensing payments that run into the millions of dollars
– Firms that license patents on behalf of others, hammering out reasonable agreements like talent agents

According to Eugene R. Quinn Jr., patent attorney with Zeis Widerman & Malek and founder of IPWatchdog, the best business to be in is being a patent troll. The number of suit have doubled in recent years to 4,73l cases in 2012 from 2,304 in 2009 and the cost – to the firms and consumers who must ultimately pay the costs – has been tremendous.

Filing Growth – While even PAE lawsuits were down during the past recession, they recovered rapidly–faster than the national economy. But instead of quietly settling, a growing number of firms are joining forces to fight the frivolous suits. The annual payouts for PAE lawsuits were estimated to be $29B in 2011. Only a fraction ($6B) went to the actual inventors. The rest? Well yeah!! Lawyers and troll expenses including overhead, marketing, profits. Most of the time, trolls go after small- to medium-size businesses like in 2011, when a troll firm targeted coffee shops for setting up Wi-Fi networks for customers, “suggesting” they pay a licensing fee of $5-$20,000 (far less than going to court).

Proving Innocence
Hey, you’re guilty until you prove yourself innocent!!

Big Targets – PAEs with questionable software patents aren’t afraid of taking on industry giants, especially when the patents are so ambiguous as to possibly have a touch of validity. In addition, if their claims are “small” enough — $10,000 to $50,000, many organizations justify the payments as being less than the cost of a long trial with judges and juries ill-equipped to address the issues. Of course, they are equal opportunity suers, litigators. After all, trolls can’t be sued for patent infringement because they don’t make anything … just lawsuits. The PAEs usually have a complex shell company structure that is almost impossible to penetrate so it’s hard to figure out who’s doing what and where the money goes. Apple is not only more popular than Coke, they (and unfortunately, their partners) are also popular with the trolls. IPNav, for example – an ultra active PAE, has sued more than 1,600 companies in the United States. Bilbo saw what IPNav had done and said, “Gracious, you have been productive.”

“Aggressive” – Some of the most aggressive PAEs are firms that if you’re fortunate you’ve never heard of – and we hope you never do. The software patents issued in the early ’90s were so vague that they could cover web sites, the Internet and almost anything. The key for successful litigation is to find a friendly or unscrupulous judge and sue away. The overachiever has lawsuits pending with almost everyone in the industry including, Google, Hitachi and Adobe.

Howdy Pardner
Or take lowly little Lodsys that bought a patent in 2011 and went after iPhone app developers. Lodsys has sued about 200 end-users as well as developers and claims 500 firms have paid for its vague patents. And Lodsys has a sweet deal down there in Marshall, Tx. They can’t get US District Judge Leonard Davis since his son “Bo” Davis is Lodsys’ lawyer so the cases get redirected to the other Judge in the East Texas town … Gilstrap. Those Californicator lawyers aren’t gonna’ slip anything past this boy!!! Today, the Patent Office does a much better job of insisting software-patent applicants be specific. However, between 500,000 and a million software patents have been granted – some valid, some questionable. The legal system incentivizes firms to pay the trolls to go away rather than prove the patents invalid.

Fighting Back
Increasingly though, firms like Rackspace, Martha Stewart, Apple, many more (large and small) are returning fire. The FTC (Federal Trade Commission) is taking a closer look at PAEs that spend most of their time in court, i.e., if they accounted for more than 60 percent of the 4,000 patent lawsuits filed in last year. Bilbo explained the FTC’s objectives, “I don’t know half of you half as well as I should like, and I like less than half of you half as well as you deserve.” Highly successful patent trolls, Intellectual Ventures, insists their business model actually helps inventors and many of their clients who have received payments agree. Adam Mossoff, law professor at George Mason University, says the PAEs are licensing firms practicing their property rights and their purpose isn’t to file lawsuits but license patents. But even if someone can straighten out the U.S. patent system, there are new issues on the horizon because The EU is working on a unified patent court system. Firms like Google, Apple, Microsoft and hordes of others that have spent millions defending themselves, have nightmares that Europe could become a similar battleground. Kevin Mooney, British patent lawyer and chairman of the EU court system drafting committee, doesn’t see a major problem, “It would be nonsense if we allowed one court, Romania perhaps, to become the Eastern District of Texas.” Thanks to Gilstrap; Marshal, Tx is known worldwide!!!!

End ‘Em All
Of course, there’s the other extreme that want to put an end to software patents. That’s tough to do because software, good software, does so much for us that the innovation and developer have to be protected/compensated. As Boromir said, “I ask only for the strength to defend my people!” With software there’s black, white and a thousand shades of grey.  If you get slapped with a suit – any large/small firm can – experts say to fight back, get support from others that have been targeted. Oh yeah…stay outta’ Marshall, Texas!

andym
About the author:
Andy has worked in front of and behind the TV camera and radio mike. Unlike most PR people he listens to and understands the consumer’s perspective on the actual use of products. He has written more than 100 articles in the business and trade press. During this time he has also addressed industry issues and technologies not as corporate wishlists but how they can be used by normal people. Unable to hold a regular 9-5 job, he has been a marketing and communications consultant for more than ...


  

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