GlobalBX Entrepreneur Business Articles - July 2010M Is For Marketing StrategyDo you have a marketing strategy in place? No, by this I don’t mean a marketing plan (although that’s great if you have one of these). I mean a marketing strategy – something that tells you end to end where each of your marketing fits in. When I talk to small business owners they usually […] Media Releases … Defining Your AudienceHaving a story printed about you and your business is the best form of FREE advertising there is. Why you ask? Because it’s believable. A news story in a local or national publication can give more details about your business in a way that allows your expertise to shine. People skim through the advertisement sections […] Know When To Send Your Media Release For Free PublicityTiming…oh what a controversial subject! Timing can mean the difference between success and failure for getting media exposure. There are a lot variables including time of year, what your competitors are doing, current trends in your industry, whether it’s good news or bad news, and the list goes on. To start, find out what the […] Carl’s Jr. Franchise Business Opportunity – Carl’s Jr. Franchises For SaleCarl’s Jr. is one of the market leaders in the fast-food industry and is offering interested individuals a terrific business opportunity to join their franchise. They offer a huge range of benefits as well as third party financing assistance where needed, plus training and full corporate support. Additional information is available upon request, and here […] All Tune And Lube Franchise Business Opportunity: All Tune & Lube FranchisesAll Tune and Lube is currently offering an amazing business opportunity in the form of a franchise and is accepting applications from interested individuals within the United States. This opportunity comes complete with third party financing assistance if necessary and all the training and support you need. If you would like to know how to […] Social Media Marketing … The Challenge of Herding CatsSure, social media –1:1 marketing and communications–sounds glamorous. It’s like the romance, the freedom, the adventure of the old West. It’s just you and him (or her). Long hours in the online saddle, what could be better? Ask the folks who have been doing it for years – customer/tech support – it’s a lot like […] Brilliant Sky Toys & Books Franchise Business OpportunityBrilliant Sky Toys & Books is currently offering an attractive opportunity for entrepreneurs wishing to join the franchise and run their own company under a major brand. With full training and support available and a vast array of benefits at your disposal as a franchisee, this is a solid opportunity that merits serious consideration. Be […] Hands Off Or Hands On – What Type Of Business Owner Are You?What kind of business owner do you consider yourself? Are you a Hands on Business Owner or do you consider yourself more of a big picture operator that consistently effort yourself to avoid the minutia of the business. I think the majority of us are a hybrid of these 2 approaches. When running a small business, […] Video Games … So Many Options, So Little Time“Later. Let’s play Global Thermonuclear War.” – David Lightman (Matthew Broderick), WarGames (1983), MGM Historically, two “fringe” markets drove technology advances. One was – and still is – video gaming … if you can’t figure out the second, tough! But video gaming isn’t video gaming anymore. Not like it used to be, dominated by hardcore […] Stanley Marcus, Founder & Chairman Neiman Marcus Group Reveals Success FormulaAt 11.35 p.m. on August 25, 1956, I stepped out of the Gimbel Brothers’ Building, Rue Saint Honoré in Paris, together with James Vaneys. I had just been appointed General Manager of Gimbel Brother’s Benelux Inc. , viz. Belgium, Holland and Luxembourg. I had acquired experience as assistant to James during four years. He had […] |
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